So you’re wondering how to sell It Works body wraps or if you are still asking yourself “should I sell It Works” you are going to enjoy this post.
I do not have to tell you that the body wrap industry is growing like crazy right now and that you are really missing out if you are not bringing in consistent sales each and every day.
Today I wanted to do something special for you, not because I want you on my ItWorks team, in fact I am not affiliated with ItWorks in any way, but because I can.
By the end of this post you will know exactly what you need to be doing each and every day to make sales and grow your ItWorks team of distributors.
Please note that I am not writing this to discount or replace the training that is provided by ItWorks.
Instead I want you to read through the steps I would take if I was a ItWorks distributor and someone on my team asked me for ways to sell It Works or if they asked for It Works selling tips.
I am going to be throwing a lot of proven marketing techniques at you, please do not try to do them all at once.
Pick the one or two that sounds the best for you, learn it, start getting results from it then add new techniques only after you have mastered the ones you started with.
You could easily get overwhelmed if you tried to implement all of them at once and would probably end up more confused and disappointed than you are right now.
So are ready to learn how to sell ItWorks?
Great, and we’re off!
How To Sell It Works
Selling ItWorks body wraps is like selling any other network marketing product.
You are not re-inventing the wheel here, instead you are going to learn some simple yet effective ways to stop wasting time and start making sales.
The very first thing I want you to do is to throw away that damn list of everyone you ever met in the world, you know your “warm” market.
Now I want you to grab a blank sheet of paper.
See I told you this would be simple, trust me it does get a little harder in just a minute.
Now on that paper, write down only who you know would really be interested in ItWorks body wraps.
Note I said only write down the people you know will be interested, why waste time trying to convince those people you know have no interest in your business.
Now that you have you have your new list, I want you to call your sponsor and tell them that you want to them to get on the phone with you and call all of these people you know will be interested in buying from or joining your business.
Don’t tell them you are about to call, don’t schedule a specific time, just make the calls.
Put your sponsor to work, after-all they will make more money if you make more money so its a win win.
Now if you have one of those, how can I put this nicely, “shitty” sponsors who you never talk to, go above them, above them if you have to and find someone who is good on the phone and will help you close some deals.
This is the quickest and easiest way to get the ball rolling.
Damn that was easy, all you did was take a few minutes, made a much shorter list, made a few phone calls and hopefully you were able to close a few sales or at least add a few members to your down-line.
Now that we have that out of the way, let’s get into the area where I excel, marketing ItWorks online.
I know there are several other marketing techniques I left out like house parties, mixers, flyers and all that but all that is covered by ItWorks, so why repeat what their training team already has made available to you.
Marketing ItWorks Online
Marketing ItWorks online is a scary thought for a lot of people.
“I can get on Facebook, eBay and check email but marketing online, yeah right”
Trust me when I say, it is a lot easier than you might think.
The concept behind promoting your ItWorks business online is simple, you are telling your ItWorks story and providing people with the information they are looking for on the products and business opportunity.
In a nutshell, the steps involved are:
- Determining your target market
- Find out what problems or information your target market wants
- Give your target market the information they are looking for
- Build relationships
- Make sales
- Rinse and repeat
Obviously it is a little more complicated than that but this in general is how online marketing works.
So now lets look at each one of these steps in detail.
Determine your target market:
This is where you define who your ideal customer is or who you want to join your team.
Please don’t say any and everyone!
Be specific, for instance say:
“I want to target fellow network marketers who are currently involved in network marketing but are struggling to see any results” or
“I want to target people who are searching for body wraps”
Hopefully you get the idea.
You do not want to be so general that you are trying to attract everyone who is trying to make money from home as you will have a lot of work to do in explaining and training them on how network marketing works.
By adding in these little filters you are narrowing your ideal target market down into highly targeted sectors that will understand your product and opportunity and who are already searching for what you have.
Find out what they want
It is actually very easy to determine what information your target market wants.
The keywords they type in search engines is the best way to see how people are finding information on ItWorks.
For instance, if you were to check out ItWorks keywords using the Google Keyword Planner or any other keyword tool you would find that itWorks gets a ton of search engine searches each month.
But as I said above, Google is not the only place you will find your target market hanging out.
More than likely they will be spending a lot of time in places you are already spending a lot of your time, like:
- Question and Answer sites
So now that you know where your target market is hanging out and what they are looking for, how will you deliver them the content they are looking for?
Deciding what kind of content your target market wants to find on the internet is as easy as looking at the keywords they are searching for, the questions they are asking and the videos they are watching.
Once you know which topics your target market wants, you just need to create content about that topic and publish it to the places they are hanging out.
For instance, if I noticed that people are searching for ItWorks reviews 1,600 times a month in Google, I would publish my own ItWorks review on my blog, then publish a intro snippet about my review on Facebook, Twitter, Pinterest, and create a video review to be published to YouTube.
I would also check out the various network marketing and work at home forums each day and look for anyone who is posting questions about ItWorks and provide them with the answers they are looking for.
Setting alerts that notify you anytime someone published a new question about ItWorks on Yahoo Answers and all of the other question and answer sites is a great way to interact with potential customers of your products.
Of course reviews are not the only content people are searching for, look at the keywords that people are searching for again and create content on your blog targeting those keywords.
By doing this, then getting those blog posts ranked at the top of the search engines is a surefire way to attract a non-stop flow of ItWorks leads into your business, what you do with those leads is probably the most important part of marketing ItWorks online.
Relationship Building 101
So you have attracted all of these new leads for your ItWorks business through all your different online channels, now what is the heck are you going to do with them.
Really this is where you start seeing the most benefits from your online marketing efforts.
Getting a lead on your email list should be your #1 goal.
You have probably heard it said before but people need to see and hear your message several times before it becomes part of their memory.
This is the same concept behind television and radio advertising, why do we always see the same commercial over and over, because the marketing firms behind these ads are trying to get their message to you several times so you will remember it.
With online marketing, the odds of someone finding your content several times is not as high as you might think, this is why you need to capture their contact information and have them opt in to receive your email updates.
Someone who willingly gives you there contact information is a direct sign that they want more information.
Once you have them on your email list, you can send them reminders, updates, information about ItWorks directly to their email inbox as often as you would like.
You can also use this opportunity to strengthen the relationship between you and your mailing list to build trust and respect.
Once someone trusts and respects you, they will be more likely to join you or buy what you are promoting for a long time to come.
The key here is to be open and honest and never do anything that would break that trust.
Flood Your Bank Account
Now to the main reason you got into network marketing in the first place, making some money.
This is the part where you will really begin to see the return on your investment.
So you have gone out and done all of this work to get leads signed up to receive your email updates, now what.
Now you create what is called an auto-responder series which is basically just a series of emails that provide additional value to your subscribers.
This could be as few as 3 or 4 intro emails that are full of value, perhaps start with your It Works story and what the products have done for you.
Next you could provide a link to other great blog posts you have written or maybe a YouTube video you created, the point is that you provide value to your readers that will build a relationship with them and let them see who you are.
Once you have done that, you can start to send emails that introduce your audience to your products and business opportunity.
This is when selling becomes the easy part because once you have your “sales funnel” created and in place, all you have to do is create content that is geared towards getting more people onto your list and into your funnel.
I hope that made sense, if not here is the whole process broken down into two sentences.
To successfully sell It Works products online you will need to define who your target audience is, what information they are searching for, provide that information and get them on your list.
Once you have your leads on your list, you will continue to provide value to strengthen the relationship with them, then introduce your products and/ or opportunity to them with a call to action to buy from you or join your team.
Once you have completed all of these steps, rinse and repeat and you will be laying on the beach drinking pina-colada through an umbrella straw before you know it.
Again I am in no way affiliated with It Works, I created this content to help you build your business and find the success you are looking for, if you found this helpful please like and share with your friends and followers.
I would love to hear from you, please leave your questions and comments below and I will get right back to you.
Good luck with your ItWorks business, I hope you make it to the top of the leader-board!